The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Cross-Platform

Fresher Collection

Agency Wieden+Kennedy / Portland

Client Old Spice

Category

Consumer - Integrated Branding / Integrated Branding

Annual ID

CP16062M

2016 Awards

Total Points: 5

Merit

Credits

Agency

Wieden+Kennedy / Portland

Production Company

Smith and Jones / Los Angeles
Mackenzie Cutler / New York
The Mill / Los Angeles
HEARby / Seattle

Art Director

Matt Sorrell

Agency Producer

Lindsay Reed

Director

Philippa Smith

Editor

Gavin Cutler

Producer

Ulf Johansson
Sarah Hirschfeld
Sue Troyan
Adam Reeb
Nannette Buroker

Sound Designer

John Buroker

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