The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Cross-Platform

The Freshest Orange Juice Brand

Agency Marcel / Paris

Client Intermarché

Category

Innovation - Brand Transformation / Brand Transformation

Annual ID

CP16027B

2016 Awards

Total Points: 10

Bronze

Credits

Agency

Marcel / Paris

Design Firm

Stanley’s (Retouching) / London

Production Company

Prodigious (Print) / Paris
Kuest Prod (Moving Content) / Paris
Prodigious (Sound Production) / Paris

Director

Nicolas Blusson

Photographer

Patrice de Villiers

Producer

Patrick Andriot
Patrice Druet
Marie Absolom (Post Producer)
Blandine Mercier (Associate Director)
Matthieu Morteau (Account Manager)
Pascal Nessim (CEO)
Charles Georges-Picot (CEO)
Barbara Cruchet (Project Manager)
Paul Marty (Project Manager Assistant)
Guillaume Le Gorrec (Head of Strategic Planning)
Leoda Esteve (Strategic Planner)
Mélanie Colléou (PR)

Creative Director

Julien Benmoussa

Digital Artist / Multimedia

Sophie Lawes

Music & Sound

Clémens Hourriere

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