The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Design

Slice of Heartland

Agency DENTSU INC. / Tokyo + J.C.SPARK / Tokyo + DENTSU CREATIVE X INC. / Tokyo

Client Kirin Company


Consumer - Collateral Design / Posters - Series

Annual ID


2016 Awards

Total Points: 5




Dentsu Inc. / Tokyo

Design Firm

J.C.SPARK / Tokyo

Production Company

Dentsu Creative X Inc. / Tokyo
Robot Communications Inc. / Tokyo
mount inc. / Tokyo

Creative Director

Hiroshi Koike
Fuyu Arai

Executive Creative Director

Yasuharu Sasaki


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