The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Design

The Tribal Rapport Field Guide

Agency IMPACT BBDO / Dubai

Client Mercedes-Benz

Category

Consumer - Collateral Design / Booklets, Brochures & Product Catalogues

Annual ID

DE16011S

2016 Awards

Total Points: 15

Silver

Credits

Agency

IMPACT BBDO / Dubai

Writer

Alok Mohan

Agency Producer

Clarisse Mar

Executive Creative Director

Fadi Yaish

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