The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Interactive

2015 NIKE JDI SHANGHAI CITY ATTACK - The Unstoppable Tribute

Agency Wieden+Kennedy / Shanghai + Dreamone / Shanghai + O / R / Shanghai

Client Nike China


Consumer - Websites / Footwear, Clothing & Accessories

Annual ID


2016 Awards

Total Points: 10

Bronze Pencil



Wieden+Kennedy / Shanghai

Production Company

Dreamone / Shanghai
O / R / Shanghai

Creative Director

Terence Leong
Azsa West


Hiro Ikematsu

Executive Creative Director

Yang Yeo

User Experience Designer

Cherie Tang

User Interface Designer

Yacheng Ke

Agency Producer

Max Wu
Fang Yuan
Jiji Hu
Angie Wong
Bernice Wong
Xuan Ong

Creative Team

Marula Vaz
Nelson Ng
Jimmy Chen
Arlene Lu
Wei Liu
Timothy Cheng


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