The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Branded Entertainment

Mums and Maids

Agency Ogilvy & Mather / Singapore + Hogarth & Ogilvy / Singapore

Client TWC2


Consumer - Online / Short Form Videos

Annual ID


2016 Awards

Total Points: 10

Bronze Pencil



Ogilvy & Mather / Singapore

Production Company

Hogarth & Ogilvy / Singapore


Fabio Montero

Chief Creative Officer

Eugene Cheong


Jason Josph

Executive Creative Director

Nicolas Courant

Product Manager

Amanda Zhang

Agency Producer

James Brook-Partridge

Creative Team

Logan Allanson
Antti Tovionen


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