The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Branded Entertainment

What Lives Inside

Agency Pereira & O'Dell / San Francisco

Client Intel

Category

Consumer - Brand or Product Integration into Storyline / TV (Drama, Comedy or Reality Series)

Annual ID

BE16074M

2016 Awards

Total Points: 5

Merit

Credits

Agency

Pereira & O'Dell / San Francisco

Production Company

RSA / Los Angeles
MPC / Los Angeles
Laundry / Los Angeles

Director

Robert Stromberg

Producer

Jeff Ferro
Elisa Moore
Erin Davis

Chief Creative Officer

PJ Pereira

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