The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Branded Entertainment

Youtube Arrels

Agency The Cyranos // McCann / Barcelona

Client Fundació Arrels

Category

CSR - Branded Online / Branded Online

Annual ID

BE16039S

2016 Awards

Total Points: 15

Silver Pencil

Credits

Agency

The Cyranos // McCann / Barcelona

Production Company

Oxígeno / Barcelona

Chief Creative Officer

Leandro Raposo

Executive Creative Director

Pablo Colonnese

Agency Producer

Alba Riart
Ana Tejada
Paulina Ramírez

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