The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Branded Entertainment

Canon Gig App

Agency Uncle Grey / Copenhagen + MediaMonks / Amsterdam

Client Canon/Uncle Grey


Innovation - Innovation in Branded Entertainment / Innovation in Branded Entertainment

Annual ID


2016 Awards

Total Points: 5




Uncle Grey / Copenhagen

Production Company

MediaMonks / Amsterdam

Chief Creative Officer

Lars Samuelsen


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