The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Direct

The Emotisongs

Agency McCann Worldgroup / Milano + BV McCann / Bucharest

Client Coca - Cola


Consumer - Digital / Mobile

Annual ID


2016 Awards

Total Points: 5




McCann Worldgroup / Milano
BV McCann / Bucharest

Production Company

Popshop / London

Art Director

Cristina Caballero

Chief Creative Officer

Miguel Benfica
Alessandro Sabini

User Experience Designer

Matteo Froio
Cristina Rizzo

Content Strategist

Guilherme Soares

Creative Team

Marina Tercelan


Share To

Related Awards





Follow Us