The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Film

Tomcat - Tailpipe :15 (TV)

Agency Barton F. Graf / New York + Smith & Jones Films / London

Client Scotts Miracle-Gro


Consumer - Television / 20 Second & Under - Single

Annual ID


2016 Awards

Total Points: 10

Bronze Pencil



Barton F. Graf / New York

Production Company

Smith & Jones Films / London
Mackcut / New York

Art Director

Ross Fletcher


Mark Bielik

Chief Creative Officer

Gerry Graf

Creative Director

Nick Kaplan
Amanda Clelland


Ulf Johansson


Ryan Steele

Executive Creative Director

Ian Reichenthal
Scott Vitrone


Phillippa Smith

Agency Producer

Zack Grant
Josh Morse

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