The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Film

Like Brands. Only Cheaper I

Agency BMF / Sydney + Rabbit Content / Sydney

Client ALDI Australia

Category

Consumer - Television / 20 Second & Under - Campaign

Annual ID

FI16142M

2016 Awards

Total Points: 5

Merit

Credits

Agency

BMF / Sydney

Production Company

Rabbit Content / Sydney
Method Studios / Sydney
White Chocolate / Sydney
Rumble Studios / Sydney

Art Director

Dantie Van Der Merwe

Writer

David Fraser

Agency Producer

Jenny Lee-Archer

Director

Jeff Low

Producer

Alex Hay

Creative Director

Cam Blackley
Alex Booker

Executive Creative Director

Cam Blackley

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