The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Mobile

Task for Toys

Agency Ogilvy & Mather / Singapore + Hagarth & Ogilvy / Singapore + Make Studio / Singapore

Client Toy R Us


Consumer - Applications & Sites / E-Commerce

Annual ID


2016 Awards

Total Points: 5




Ogilvy & Mather / Singapore

Production Company

Hagarth & Ogilvy / Singapore
Make Studio / Singapore

Art Director

Eva Xu

Chief Creative Officer

Eugene Cheong

Creative Director

Xander Lee

Executive Creative Director

Melvyn Lim


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