The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Mobile

LifeLive

Agency Leo Burnett / Sydney + Rapid Films / Sydney + We Love Jam / Sydney

Client Samsung Australia

Category

Consumer - Use of Technology / Augmented Reality

Annual ID

MO16010S

2016 Awards

Total Points: 15

Silver

Credits

Agency

Leo Burnett / Sydney

Production Company

Rapid Films / Sydney
We Love Jam / Sydney

Agency Producer

Jeremy Devilliers

Producer

Susannah DiLallo

Creative Director

Sharon Edmonston
Misha McDonald

Executive Creative Director

Vince Lagana
Grant McAloon

Chief Creative Officer

Andy DiLallo

Creative Team

Vince Lagana
Grant McAloon

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