The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Print & Outdoor

Volkswagen "The Car That Takes You Places"

Agency Ogilvy & Mather / Cape Town

Client Volkswagen South Africa


Consumer - Magazine / Full Page or Spread - Campaign

Annual ID


2016 Awards

Total Points: 15

Silver Pencil



Ogilvy & Mather / Cape Town

Chief Creative Officer

Chris Gotz
Pete Case

Executive Creative Director

Nicholas Wittenberg
Tseliso Rangaka


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