The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Print & Outdoor

Everything in Black & White

Agency F/Nazca Saatchi & Saatchi / São Paulo

Client Leica Gallery São Paulo


Consumer - Trade / Full Page or Spread - Campaign

Annual ID


2016 Awards

Total Points: 10

Bronze Pencil



F/Nazca Saatchi & Saatchi / Sao Paulo

Art Director

Rodrigo Castellari


Pedro Prado

Creative Director

Pedro Prado
Rodrigo Castellari

Executive Creative Director

Fabio Fernandes

Agency Producer

Jomar Farias
Leandro Ferrreira


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