The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Print & Outdoor

The HIV Positive Poster

Agency Ogilvy Brasil / São Paulo

Client GIV


Non-Profit - Publications / Publications

Annual ID


2016 Awards

Total Points: 10

Bronze Pencil



Ogilvy Brasil / Sao Paulo

Chief Creative Officer

Aricio Fortes

Executive Creative Director

Paulo Coelho


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