The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Social Media

Fuel the Fire

Agency Leo Burnett / Sydney + Brightworks / Sydney

Client GIO Insurance


Consumer - Branded Social Campaign / Branded Social Campaign

Annual ID


2016 Awards

Total Points: 5




Leo Burnett / Sydney

Production Company

Brightworks / Sydney

Art Director

Carlo Mazzarella


James Pash

Chief Creative Officer

Andy DiLallo

Creative Director

Scott Huebscher
Kieran Ots


Dave Anlezark

Executive Creative Director

Grant McAloon
Vince Lagano

Creative Team

Jonno Seidler

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