The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Social Media

Live Vines

Agency BBDO / New York

Client Lowe's

Category

Innovation - Innovation in Social Media / Innovation in Social Media

Annual ID

SM16050M

2016 Awards

Total Points: 5

Merit

Credits

Agency

BBDO / New York

Production Company

The Kitchen @ BBDO / New York
Spaeth Design / New York

Art Director

Carolyn Davis

Writer

Matthew Page

Agency Producer

David Rolfe
Kristin Tomborello
Mo Twine

Creative Director

Mike Sweeney
Molly Adler

Executive Creative Director

Lauren Connolly
Tim Bayne

Chief Creative Officer

David Lubars
Greg Hahn

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