The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Social Media

Rav4 You

Agency Saatchi & Saatchi LA / Torrance

Client Toyota Motor Sales


Innovation - Innovation in Social Media / Innovation in Social Media

Annual ID


2016 Awards

Total Points: 5




Saatchi & Saatchi LA / Torrance

Production Company

Compadres / Torrance
Uber Content / Los Angeles
Megatrax / North Hollywood
Noises Digital / Los Angeles
Lime Studios / Santa Monica

Chief Creative Officer

Jason Schragger

Creative Director

Chris Pierantozzi


Daniel Strange

Agency Producer

Lalita Koehler, Executive Director, Integrated Production
Sara Seibert, Director of Content
Richard Bendetti, Executive Broadcast Producer
Ashley Harsen
Kristen Hosack, Music Supervisor


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