The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - UX / UI

Lightsaber Escape: A Chrome Experiment

Agency 72andSunny / Los Angeles + Unit9 / London

Client Google, Disney, Industrial Light & Magic, Lucasfilm


Innovation - Mobile / Mobile

Annual ID


2016 Awards

Total Points: 15

Silver Pencil



72andSunny / Los Angeles

Production Company

UNIT9 / London
Lucasfilm / San Francisco
Industrial Light & Magic / San Francisco
Plan8 / Stockholm
Minimo / Barcelona

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