The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Public Relations

Lucy the Robot

Agency Atomic 212 / Sydney

Client Double Robotics


Consumer - Brands, Products & Services / Events & Experiential

Annual ID


2016 Awards

Total Points: 5




Atomic 212 / Sydney
Men At Work Communications / Sydney

Creative Team

Jason Dooris
Michael Willcocks
Lucy Kelly
Peter Brennan
David Blight
Mark Callaghan


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