The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Public Relations

Rich Kids of Instagram

Agency MCCANN BUCHARESt / Bucharest + MRM//MCCANN BUCHAREST / Bucharest + UM ROMANIA / Bucharest

Client KFC Romania

Category

Consumer - Brands, Products & Services / User Generated Content

Annual ID

PR16007B

2016 Awards

Total Points: 10

Bronze

Credits

Agency

MCCANN BUCHARESt / Bucharest
UM Romania / Bucharest

Digital Agency

MRM//MCCANN BUCHAREST / Bucharest

Art Director

Nadia Ghilca

Writer

Sandra Bold

Chief Creative Officer

Adrian Botan
Nir Refuah

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