The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Cross-Platform

The Boys

Agency Clemenger BBDO / Melbourne

Client Pacific Brands Underwear Group (Australia)

Category

Integrated Branding

Annual ID

OS_CP17013S

2017 Awards

Total Points: 15

Silver Pencil

Credits

Agency

Clemenger BBDO / Melbourne

Production Company

Guilty Productions / Melbourne
Finish Post Productions / Melbourne
Flagstaff Studios / Melbourne

Media Company

OMD / Melbourne

Art Director

Anthony Phillips

Chief Creative Officer

James McGrath

Cinematographer

Marin Johnson

Director

Tony Rogers

Editor

Richard Hamer

Executive Creative Director

Ant Keogh

Producer

Jason Byrne

Sound Designer

Paul Le Couteur

Agency Producer

Karolina Bozajkovska

Content Strategist

Michael Derepas

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