The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Cross-Platform

Buster The Boxer

Agency adam&eveDDB / London + Blink Productions / London + Manning Gotlieb OMD / London + Leland Music / London

Client John Lewis


Integrated Branding

Annual ID


2017 Awards

Total Points: 5




adam&eveDDB / London
Manning Gotlieb OMD / London

Production Company

Blink Productions / London
Leland Music / London
Factory / London
Final Cut / London
MPC / London
1618 Digital / London
King Henry / London
cain&abel / London

Chief Creative Officer

Ben Priest


Joost Van Gelder


Dougal Wilson

Executive Creative Director

Ben Tollett
Richard Brim

Agency Producer

Panos Louca
Sion Prys

Music / Sound

Abi Leland
Ed Bailie

Creative Team

Ben Stilitz
Colin Booth


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