The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Cross-Platform

Time Is Precious

Agency Wieden+Kennedy / Portland + Joint Editorial / Portland

Client Nike


Integrated Branding

Annual ID


2017 Awards

Total Points: 25

Gold Pencil



Wieden+Kennedy / Portland

Production Company

Joint Editorial / Portland

Media Company

RazorFish / Seattle

Creative Director

Chris Groom
Antony Goldstein


Eric Hill


Leslie Carthy

Sound Designer

Noah Woodburn

Agency Producer

Matt Hunnicutt
Amy Berriochoa

Creative Team

Stefan van den Boogaard
Tim Arts

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