The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Cross-Platform

Introducing

Agency Havas / New York + Starcom Mediavest Group / New York + Edelman / New York + Rattling Stick / New York

Client Heineken / Dos Equis

Category

Integrated Branding / Integrated Online

Annual ID

OS_CP17063M

2017 Awards

Total Points: 5

Merit

Credits

Agency

Havas New York / New York

Media Company

Starcom MediaVest Group / New York

PR / Marketing

Edelman / New York

Production Company

Rattling Stick / New York
AFS Productions / Cape Town
The Mill / New York
Studio 6 / New York
Company 3 / New York
Yessian / New York

Agency Producer

Jill Meschino
Alex Zuback

Director

Traktor _

Producer

Anna Goldberg

Executive Creative Director

Keith Scott
Paul Johnson
Jim Hord

Chief Creative Officer

Toygar Bazarkaya

Creative Technologist

Danny Wang
Stephen Cohrs

Social Media Manager

Rachel Korenstein

Creative Team

Cathy Pitegoff
Katie Campo
Chris Budden
Jamie Sundheim
Michelle Garrard
Jenny Maughan
Wendy Hu
Carolyn Conners

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