The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Cross-Platform

Watch Dogs 2_arg

Agency Bleublancrouge / Montreal + Qu4treCentQu4tre / Montreal + North Strategic / Montreal + 1one production / Montreal

Client Ubisoft Canada


Innovation in Cross-Platform / Experiential

Annual ID


2017 Awards

Total Points: 5




Bleublancrouge / Montreal

Digital Agency

Qu4treCentQu4tre / Montreal

PR / Marketing

North Strategic / Montreal

Production Company

1one Production / Montreal

Media Company

Ubisoft Canada / Montreal
Czar Media / Montreal

Art Director

Julien Hérisson

Chief Marketing Officer

Lucile Bousquet

Creative Director

Dominique Bulmer

Creative Technologist

Edouard Reinach

Executive Creative Director

Jonathan Rouxel

Agency Producer

Anne Saint-Laurent
Mylène Lévesque
Marie-Soleil Viau


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