The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Design

Life is electric

Agency DENTSU INC. / Tokyo

Client Panasonic Corporation

Category

Packaging / Specialty

Annual ID

OS_DE17043G

2017 Awards

Total Points: 25

Gold

Credits

Agency

Dentsu Inc. / Tokyo

Design Firm

PEN.Inc. / Tokyo
CREATIVE POWER UNIT / Tokyo

Production Company

TYO drive / Tokyo
Dentsu On Demand Graphic Inc. / Tokyo
ARTISAN Inc. / Tokyo
Lehman Ad / Tokyo

Agency Producer

Koji Wada

Illustrator

Blex Bolex

Creative Director

Yoshihiro Yagi

Creative Team

Natsuko Kida
Shinya Tamura

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