The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Design

Photography Interpretive Gallery

Agency Second Story, part of SapientRazorfish / Portland

Client San Francisco Museum of Modern Art


Immersive / Environmental / Indoor Spaces

Annual ID


2017 Awards

Total Points: 5



Design Firm

Second Story, part of SapientRazorfish / Portland
David Bertman Designs / Portland
Adobe Labs / San Francisco

Production Company

BBI / San Francisco


Martha Almy

Creative Technologist

Don Davies
Donald Richardson
Matt Arnold
David Brewer
Chris Carlson
Philippe Laulheret
Adam Paikowsky
Jeremy Rotsztain

Creative Team

Norman Lau
Nora Bauman
Chris DeWan
Alyssa Glass
Swanny Mouton
Vanessa Patchett
Sarah Schulte
Jordan Tull
Jinu Yang


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