The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2002 One Show - Interactive


Agency D'Arcy Beijing / Beijing

Client Red Cross Society of China / Beijing Blood Donation Centre


Non-Profit Organizations / Non-Profit - Other Digital Advertising

Annual ID


2002 Awards

Total Points: 15



Art Director

Eddie Wong

Creative Director

Eddie Wong
Tina Chen


Beijing IT Connection Computer Technology Co. Ltd.
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