The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Interactive

2K Boost

Agency CP+B / Los Angeles

Client NBA2K

Category

Innovation in Interactive / Gaming

Annual ID

OS_IN17092M

2017 Awards

Total Points: 5

Merit

Credits

Agency

CP+B / Los Angeles

Design Firm

Frost Motion / Denver

Production Company

Extreme Music / Santa Monica

Animator

Andy Tanguay

Chief Creative Officer

Kevin Jones

Creative Technologist

Corey Szopinski

Producer

Andrew Johnston

User Experience Designer

Dan Sok

Agency Producer

Kate Hildebrant
Jennifer Malki
Ryan Moreno
Matthew Kahn

Content Strategist

Ryan Skubic
Jake Welch

Music / Sound

Andy Hamm

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