The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Branded Entertainment

humanLIMITS

Agency UPROXX MEDIA / Los Angeles + MillerCoors / New York + Initiative / New York

Client Coors Light

Category

Online / Short Form - Campaign

Annual ID

OS_BE17075M

2017 Awards

Total Points: 5

Merit

Credits

Agency

MillerCoors / New York
Initiative / New York

Digital Agency

UPROXX MEDIA / Los Angeles

Chief Creative Officer

Benjamin Blank

Creative Director

Bridger Nielson

Producer

Francine Dauw

Creative Team

Kurt Anderson
Matt Livadary
Ray Olmeda
Oona Mayo
Tito Flores
Lindsay Kaufmann
Brad Feinberg
Dan Langert
Kelly Ellefson
Zach Mazerov

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