The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Branded Entertainment


Agency Ogilvy / New York

Client Qualcomm Snapdragon


Online / Long Form - Single

Annual ID


2017 Awards

Total Points: 50

Best of Discipline Pencil



Ogilvy New York / New York

PR / Marketing Agency

Di Gennaro / New York
Burson Marsteller / Beijing

Production Company

Anonymous Content / Culver City
Pulse Music / New York
H&O Productions / New York
April Harvest Productions / Shanghai
Arcade Edit / Santa Monica
Timber / Santa Monica

Media Company

Neo@Ogilvy / New York / Beijing

Chief Creative Officer

Teddy Lynn


Armando Bo


Paul Martinez

Agency Producer

Matt Bonin
Nicole Severi
Sebastin Aresco

Content Strategist

Kim Kozma
Sarah Greenfield
Alice Wei
Michael Bruckstein
Mandana Mellano
Allison Karr
Wynn Kong
Weiwei Yu
Samantha Sutantio
Ryan Kelly
Amy Fraze
Melissa Gorris

Music / Sound

Karl Westman

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