The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Branded Entertainment

June: Life is Better When You Share the Ride

Agency Lyft / San Francisco + Chromosphere / Los Angeles + Broad Reach Pictures / Los Angeles

Client Lyft

Category

Online / Long Form - Single

Annual ID

OS_BE17079M

2017 Awards

Total Points: 5

Merit

Credits

PR / Marketing

Lyft / San Francisco

Production Company

Chromosphere / Los Angeles
Broad Reach Pictures / Los Angeles

Director

John Kahrs

Producer

Gennie Rim
Max Morse
Ellen Black

Executive Creative Director

Ricardo Viramontes
Jesse McMillin

Chief Marketing Officer

Austin Schumacher

Composer

Christophe Beck

Tags

Share To

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