The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
The Lady Gaga + Intel Experience
Agency Intel Agency Inside / Santa Clara + PRETTYBIRD / Culver City + Greenlight / Hollywood + OMD / Worldwide
Category
Innovation in Branded Entertainment
Annual ID
OS_BE17132M
2017 Awards
Total Points: 5
Merit
Credits
Agency
Intel Agency Inside / Santa Clara
Design Firm
Haus of Gaga / Los Angeles
Studio XO / Los Angeles
PR / Marketing Agency
Zeno Group / Los Angeles
Production Company
PRETTYBIRD / Culver City
Greenlight / Hollywood
Media Company
OMD / Worldwide
Chief Creative Officer
Teresa Herd
Chief Marketing Officer
Steve Fund
Creative Director
Ruth Hogben
Executive Creative Director
Nick Davidge
Lady Gaga
Product Manager
Kari Lemiere
Matt Kauffman
Social Media Manager
Gunjan Rawal
Sean Cahill
Alicia Carroll
Lauren McCracken
Agency Producer
Tony Joo
Content Strategist
Penny Baldwin
Ashley Cole
Katie Lee
Nancy Demerling
Jaime Le
Jennifer Palais
Creative Team
Yogiraj Graham
Amanda Marvel
Kinnari Desai
Dominic Sandifer
Eric Block
Sybil Hadfield
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