The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Intellectual Property

Save me – the ski pass that saves lives

Agency Serviceplan / Munich + Serviceplan Austria / Vienna + Zwupp / Vienna

Client Ötztal Tourismus


Integrated Digital & Physical Product

Annual ID


2017 Awards

Total Points: 5




serviceplan / Munich
Serviceplan Austria / Vienna

Production Company

Zwupp / Vienna

Chief Creative Officer

Alexander Schill


Valentin Boschi

Executive Creative Director

Matthias Harbeck
Christian Gosch

Creative Team

Jan Paepke
Sabine Schneider


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