The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Direct Marketing

The SAB Spike Detector Coaster

Agency Geometry Global / Johannesburg + Ogilvy & Mather / Johannesburg

Client South African Breweries


Print / Flat & Dimensional

Annual ID


2017 Awards

Total Points: 5




Geometry Global Johannesburg / Johannesburg
Ogilvy & Mather Johannesburg / Johannesburg
Ogilvy & Mather South Africa / South Africa
Geometry Global EMEA / EMEA

Digital Agency

Gloo@Ogilvy / Johannesburg

PR / Marketing

South African Breweries / Johannesburg

Production Company

Ministry of Illusion / Johannesburg

Art Director

Claudia Sharbel-Fahry

Chief Creative Officer

Howard Smiedt
Pete Case

Chief Marketing Officer

Monwabisi Fandeso
Andrea Quaye

Creative Director

Gregory King
Anneke Jacobs


Kelly Harding

Executive Creative Director

Margarita Karvouniaris

Agency Producer

Colleen Idle
Taryn Coetzee
Elena Nicoletties
Wendy Machanik
Esme De Miranda
Mike Bell

Content Strategist

Alistair Mokoena
Karen Pinheiro
Chad Nelson
Demi Jacobs
Nick Prinsloo


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