The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Direct Marketing

Tribeca Film ReActor

Agency J. Walter Thompson / New York

Client Tribeca Film Institute


Ambient / Immersive / Installations

Annual ID


2017 Awards

Total Points: 5




J. Walter Thompson / New York

Art Director

Katie Bourgeois

Chief Creative Officer

Brent Choi

Chief Design Officer

Aaron Padin

Chief Digital Officer

Jennifer Usdan McBride

Executive Creative Director

Greg Erdelyi

Agency Producer

Marry Ellen Verrusio
Liam Golding
Suzanna Shields

Content Strategist

Matt Baker

Music / Sound

Paul Greco

Product Architect

Jen Lash

Technical Producer

Zenep Cingir
Nick Orsini


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