The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Direct Marketing

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Agency Leo Burnett / Chicago

Client Donate Life America


Digital / Social Media & Viral Marketing

Annual ID


2017 Awards

Total Points: 5




Leo Burnett / Chicago

Production Company

Plastico Lab / Bogota

Art Director

Doug Burnett

Chief Creative Officer

Mark Tutssel
Britt Nolan

Creative Director

Doug Burnett

Executive Creative Director

Jon Wyville
Dave Loew

Agency Producer

Tim Allan
Greta Nitzke


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