The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Direct Marketing

Careculator

Agency R/GA / New York

Client Jet.com

Category

Craft / Data-Driven Personalization - Single or Campaign

Annual ID

OS_DI17128M

2017 Awards

Total Points: 5

Merit

Credits

Agency

R/GA / New York

Art Director

Zack Roif

Writer

Kate Carter

Agency Producer

Lisa Greenleaf
John Austin Catero
Elizabeth Bourke
Omar Jensen

Executive Creative Director

Chris Northam
Eric Jannon

Content Strategist

Karin Santiago

Creative Technologist

Vincent Steurs
Jessica Shen

Information Architect

Aaron Ambrose

Product Manager

Liza Landsman
Sumaiya Balbale
Kim Tunick
Katie Daleo

Technical Producer

Isabel Kantor
Michael McLoughlin
Taylor Beach

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