The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Direct Marketing

The First Analog Webstore

Agency HEIMAT / Berlin

Client HORNBACH Baumarkt AG

Category

Innovation in Direct

Annual ID

OS_DI17130M

2017 Awards

Total Points: 5

Merit

Credits

Agency

Heimat Werbeagentur GmbH / Berlin

Digital Agency

webguerillas Berlin GmbH / Berlin

Media Company

Mediaplus / München

Art Director

Felix Pfannmüller

Chief Creative Officer

Guido Heffels

Creative Director

Gun Aydemir

Agency Producer

Marlon Fischer

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