The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Mobile

Mr. Bear Driver

Agency Publicis Romania / Bucharest + Nurun Romania / Bucharest

Client The Automobile Club of Romania & The FIA (Fédération Internationale de l'Automobile)


Use of Technology

Annual ID


2017 Awards

Total Points: 5




Publicis Romania / Bucharest

Digital Agency

Nurun Romania / Bucharest

Production Company

Studioset / Bucharest

Art Director

Adrian Iota

Chief Creative Officer

Jorg Riommi

Chief Digital Officer

Calin Buzea

Chief Marketing Officer

Alexandra Murray

Executive Creative Director

Dan Frinculescu


Adrian Iota

Social Media Manager

Ioana Dinu

Agency Producer

Camelia Efrimov

Digital Artist / Multimedia

Mihai Pocorschi


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