The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Mobile

LandCruiser Emergency Network

Agency Saatchi & Saatchi / Sydney

Client Toyota Motor Corporation Australia


Use of Technology / Physical Product & Mobile Integration

Annual ID


2017 Awards

Total Points: 25

Gold Pencil



Saatchi & Saatchi / Sydney

Production Company

Flinders University / Adelaide

Creative Director

James Theophane

Executive Creative Director

Mike Spirkovski

Product Architect

Dr Paul Gardner-Stephen

Technical Producer

Anna Warren

Creative Team

V. Wassim Kanaan
Guy Hobbs


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