The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Print & Outdoor

Zombie Christmas: The Real-World Trailer

Agency McCann / London + Momentum Worldwide / London

Client Microsoft / Xbox


Craft / Printing / Production - Single or Campaign

Annual ID


2017 Awards

Total Points: 5




McCann London / London

Media Company

Carat / London

PR / Marketing

Assembly / London

Production Company

Momentum Worldwide / London
Helix 3D / London
Flux Broadcast / London
Pebble Studios / London
Craft Worldwide / London

Art Director

Jacob Björdal


Jim Nilsson

Agency Producer

Rob Smith
Sailesh Jani
Tom Oliver
Isobel Thomas
Sophie Grierson
Alice Parker


Sam White


Francis Harris
Paul Jenkinson


Clare Prager
Paul Gillespie
Sergio Lopez
Aaron Raybe
Duncan Groves
Chris Cartwright
Ruth Oates

Creative Director

Sanjiv Mistry
Jamie Mietz

Chief Creative Officer

Rob Doubal
Laurence Thomson

Content Strategist

Charlotte Walters

Social Media Manager

Louise Ringrose


Share To

Related Awards





Follow Us