The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Radio

Every Pixel Counts (spots seq 1)

Agency F/Nazca Saatchi & Saatchi / São Paulo

Client D&AD Next Awards


Broadcast / Any Length - Campaign

Annual ID


2017 Awards

Total Points: 5




F/Nazca Saatchi & Saatchi / Sao Paulo

Production Company

Evil Twin / São Paulo

Art Director

Rodrigo Castellari


Pedro Prado

Agency Producer

Elucieli Nascimento
Fernanda Sousa
Rafael Paes
Renato Chabuh
Victor Alloza

Sound Designer

Andre Faria
Murilo Faria

Creative Director

Pedro Prado
Rodrigo Castellari

Executive Creative Director

Fabio Fernandes


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