The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Social Media

#BreakTheGame

Agency Droga5 / New York + Under Armour / Baltimore + O POSITIVE / New York

Client Under Armour

Category

Branded Social Post / Branded Social Campaign

Annual ID

OS_SM17047M

2017 Awards

Total Points: 5

Merit

Credits

Agency

Droga5 / New York

PR / Marketing

Under Armour / Baltimore

Production Company

O Positive / New York

Designer

Toga Cox

Creative Director

Tim Gordon

Chief Creative Officer

David Droga
Ted Royer

Creative Team

Sally-Ann Dale
Ben Davies
Jonny Bauer
Harry Roman
Hillary Heath
Julian Cheevers
Scott Bubis
Benjamin Bliss
Evan Schultz
David Cardinali
Isabella Lebovitz
Niklas Lindstrom
Sam Matthews
Newman Granger
Colleen Leddy
Maureen O'Brien
Anthony Khaykin
Bola Adekoya
Lucy Santilli
Connor Hall

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