The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Interactive

El Generoso

Agency Goodby, Silverstein & Partners / San Francisco

Client Anheuser-Busch


Beyond the Banner

Annual ID


2004 Awards

Total Points: 5



Art Director

Todd Grant
Kris Wixom

Creative Director

Jeffrey Goodby
Rich Silverstein

Information Architect

Ted DePalma

Agency Producer

James Horner

Photo Illustrator

Steve Dildarian
Kris Wixom
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