The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Social Media

Cheetos Museum

Agency Goodby Silverstein & Partners / San Francisco + Caviar / Los Angeles + Company 3 LA / Los Angeles

Client Cheetos

Category

Social Engagement / User-Generated Content

Annual ID

OS_SM17017G

2017 Awards

Total Points: 25

Gold Pencil

Credits

Agency

Goodby Silverstein & Partners / San Francisco

PR / Marketing

Ketchum PR / San Francisco
OMD / New York

Production Company

Caviar / Los Angeles
Company 3 LA / Los Angeles
Whitehouse Post / Los Angeles
One Union / San Francisco
The Marketing Arm / Los Angeles

Writer

Kurt Mills

Photographer

Quinn Gravier

Sound Designer

Matt Wood
Isaac Olsen

Agency Producer

Hilary Coate
Stephanie DeNatale
Jasper Thomlinson

Content Strategist

Ralph Paone

Creative Team

Bob Chappell
Bob Festa

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