The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Social Media

Like my addiction

Agency BETC / Paris

Client Addict Aide


Social Engagement / Community Building

Annual ID


2017 Awards

Total Points: 5




BETC / Paris

Production Company

Francine Framboise / Paris
GUM / Paris

Art Director

Rayhaan Khodabux


Rémi Campet

Chief Creative Officer

Stephane Xiberras

Agency Producer

Christine Lefers

Content Strategist

Julien Levêque

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